Copywriting Formulas
Resources
Overview
Great copywriting all starts with understanding who you are trying to reach. It's important you meet them where they are in the customer journey through educational content and guide them to take action with you using direct response copy.
There are different types of copywriting formulas based on what you want to achieve.
How to Improve Your Webinar Conversions
Webinars are a cost-effective marketing strategy that can get you highly qualified leads that many businesses use today. Do you use webinars to get clients or share educational videos as lead magnets or in your marketing funnels? Read more to find out how you can improve your webinar conversions. Before you create this type of…
Explore this Resource A Quick Tip on How to find your Customer Avatar
Did you see this? Get instant access to our free training “Values & Voice: Your Personal Brand Journey” 👇 Have you ever heard that in order to make your marketing work you need to know who your perfect client is? An ideal client is not only someone who gets their needs met by the product…
Explore this Resource The 8 elements of a good VSL (Video Sales Letter)
If you are not using video to sell your products and services you need to hear this! Some of these stats will surely surprise you, and have you running for your camera. Check this out! 68% of marketers say video has a better return on investment than Google Ads. Viewers retain 95% of a message…
Explore this Resource 10 Headlines That Get You More Clicks
Developing effective headlines can be challenging. You often only have a limited amount of time, space and words to grab someone’s attention in that very first instance. So what can you do to ensure you are writing headlines that get clicks? Below we share 10 winning formulas with examples that you can use to make…
Explore this Resource The 3 best marketing hooks that work for almost everyone
Did you know you might be missing the mark in your marketing with 2/3 of your audiences if you are not talking about what you sell in these 3 ways? Here are 3 simple marketing “hooks”, or conversations you can have that will resonate with the majority of your market. These messages can be used…
Explore this Resource 2 Steps on How to Write a Catchy Home Page Headline
Is your website passing the 3 second rule? In other words, can your visitors find what they’re looking for on your website within 3 seconds? If not, and you don’t meet this expectation in that wildly short time frame, chances are you’ll lose them. And the bad news… most will never return. The good news,…
Explore this Resource Supercharge Your Marketing using Storytelling
There’s a reason why gossip sites are so popular, “water cooler” talk still exists in the office and behind the scenes content is the most popular on social media. We are hard wired to love stories. Using storytelling in your marketing can be a powerful selling tool, can help you to better resonate with your…
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