About the Business
Entira Oceans is a Darwin-based marine consultancy specialising in ocean observation and environmental impact assessments tailored to the unique conditions of the Northern Territory. They provide strategic planning and advisory services for the adoption of unmanned surface vessels (USVs) in scientific data monitoring, collaborating with government, academia, and industry to implement innovative ocean monitoring solutions.
The Challenge
They previously operated with a microsite that lacked clarity on their services and how clients could engage with them. This limited their ability to showcase their expertise. The existing site did not effectively communicate their offerings or facilitate easy updates to reflect ongoing and past projects, hindering their engagement with potential clients and stakeholders.
Want to see it live?
What we did to optimise their website for conversions:
Developed a New Brand Identity and Logo
Crafted a distinctive brand and logo that reflect Entira Oceans’ expertise in marine consultancy and their commitment to the unique environmental conditions of the Northern Territory.
Designed and Built a Comprehensive Website
Created a user-friendly website that effectively showcases both past and present projects, providing clear insights into Entira Oceans’ services and capabilities.
Integrated a Blog for Thought Leadership
Established a blog platform to share insights, research findings, and updates, positioning Entira Oceans as a thought leader in marine science and consultancy.
Developed a Detailed Services Page
Constructed a comprehensive services page that clearly outlines the consultancy’s offerings, addressing the previous lack of detailed service information.
Empowered the Team to Manage Their Own Website
We built the site on WordPress and provided training so the team could update content themselves – new blog posts, projects, and categorise them as current or completed – without needing developer support.