Quick Ideas for Marketing Campaigns
February 22, 2021
Are you in the midst of brainstorming ideas or planning for your next marketing campaigns but don't know where to begin? When you're lacking inspiration, it can be helpful to check out the competition. Here we reveal a quick and easy way to do some valuable market research, and help get those creative juices flowing.
If you need a quick idea for your next marketing campaign, why not get some inspiration from your competitors and other brands you like or admire. With this simple search tool, you can see what others are doing right now to promote their business.
Where to get ideas for your marketing campaigns
So, it's time to go hunting for some irresistible marketing messages.
Have you heard of the Facebook Ad Library?
The Facebook Ad Library offers a comprehensive overview of all current ads across Facebook products, including Instagram. You can easily search and see what ads a brand is running (and get ideas for what you could be doing).
To get started, just put "Facebook Ad Library" into Google.
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Show me the marketing campaign ideas!
Start your search with either keywords or the name of a Facebook Page.
After you select them you can filter by country and platform. Have a look at their ads. Click into them to see all of the text or watch the videos.
You can, and should (hint hint 🙂 ), click on the links too, so you can get ideas from their landing pages on their website.
You can search by date too. If the ad was launched a while ago, chances are it is working well, right?
There is marketing ideas "gold" in the older ones.
A friendly reminder...
Just remember to not copy, and to take inspiration only!
Use this tool to get ideas about ad creative, copy, landing pages and even for marketing campaigns you can run in your business.
Then be sure to make them your own!
Give it your own style and flair. If you're finding it challenging to figure out what to say, take a look at this copywriting formula to help you sell more on social media.
Some of our clients had to stop running ads once they started using it, because they sold out of their stock!
Have fun and get creative! If you're looking for more ideas for marketing campaigns that will really resonate with your customers, head on over here now to supercharge your marketing with storytelling.